BECOME AN APP MEMBER
Service Provider Membership

How will my business benefit from becoming a member?
A Rising Tide Raises all Ships
10 years ago, few people knew good product practice.
Brilliant pioneers around the world worked hard to solve that problem. Today, no matter what country a product person lives in, they can buy great books, enroll in training courses, attend conferences, and, join amazing communities.
The problem we see now is a different one. Product people have many avenues to learn, but, they tell us they are working in organisations that don’t empower them to do good product work.
Our mission is to align the industry thought-leaders around that organisational problem and to tirelessly evangelise good Product Management practices until they are globally accepted.
The Association of Product Professionals is here to support your efforts and will help by amplifying your reach through recommending your products and services to our individual members as part of their tailored career development plan.
How will members learn about my businesss?
Understand how to advance your career
It isn’t the mastery of technical skills alone that gives you the freedom to land the role that most fulfills you. Technical skills required, but, they are the ‘table stakes’. Learn how to develop the influence that allows you to deliver impactful results in your organisation.
Set your next career goal
Take the APP Assessment
Use the Product Hub to find where to go to fill your gaps
Give back by
mentoring others
Have a Voice in the Movement
Product Management has moved into the next phase of it’s maturation. It grew from it’s infancy to ”cross the chasm” where most organisations embrace it’s concept without understanding the need to change thinking in all functions in order to truly empower their product people to do good work.
The time is now to align the industry around some common language, some comon understanding of roles and skills, and some common principles so that organisations can see globally accepted best practices and start to change to embrace them.
Have a voice. Contribute to the advancement of the profession by helping to solve the organisational problem.
Benefit by helping to shape what an Association for Product Professionals should be and what it should do.
Ready to join the Association of Product Professionals?
Choose your membership tier
Professional
Premium
Representation and Voice
Membership in the Association
Representation and voice
A chance to participate in the movement
An opportunity to participate in the movement to align and industry and grow a meaningful Association.
Opportunity to participate in Councils
Opportunity to give-back by Mentoring
Access to the APP 2-way Mentorship Program
to either be mentored or to give back by mentoring others.
Immediate Value
APP Assessment
Take the APP Assessment to gain insight on where you stand and what to work on next.
Mentorship Program
Access to the APP 2-way Mentorship Program
to either be mentored or to give back by mentoring others.
2 x FREE Product Coaching sessions
Exclusive 1:1 Product Coaching sessions with a top tier Product Coach.
2x FREE Product Management books
Exclusive sign up bonus of top Product Management books.
Ongoing Value
Curated Content
Unlimited access to a library of vetted content, curated from thought-leaders around the globe, organised by the technical and adaptive skills in the product management domain.
Product Coaches
Exclusive access to a directory of top-tiered Product Coaches.
Member-Only Events
Exclusive member-only events.
Discounted Conferences
Discounts to Product Conferences from participating members of APP.
Discounted Training
Discounts to training courses from participating members of APP.
APP Membership Benefits
REPRESENATION & VOICE
CAREER DEVELOPMENT
Membership in the
Association
Belong to the industry body for Product Management.
Opportunity to Participate
in Association Councils
Advocate, pioneer and shape the direction on causes that matter to you by participating in Association Councils.
Benchmark Your
Product Proficiency
2-Way Mentorship
Program
Apply to our 2-Way Mentorship Program to either find a mentor or to give back by mentoring others.
CAREER MANAGEMENT
Curated, Organised
Content You Can Trust
Vetted content from around the globe, organised by the technical and adaptive skills in the Product Management domain.