BECOME AN APP MEMBER

Individual Membership

Assess your skills against industry benchmarks. Find a new mentor. Advance the profession through active participation.
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How will I benefit from becoming a member?

A Fulfilling Career in Product

Career fulfillment means many different things to different people. It may mean working on solving interesting problems, working for your dream company, an opportunity to work in a specific industry or country. It can also mean titles, promotions, or money.

What fulfils someone changes as they move through their career. People’s “why” changes.

But, the way to achieve a fulfilling career – no matter how you define that today – is the same. Put yourself in the best position possible through demonstrable skills, deliver outcomes that impact your organisation, and build your influence so that you are wanted for whatever role you yearn for next.

Take your career fulfilment seriously.

The Association of Product Professionals is here to help you advance your career.

How can I use my membership to advance my career?

Understand how to advance your career

It isn’t the mastery of technical skills alone that gives you the freedom to land the role that most fulfills you. Technical skills required, but, they are the ‘table stakes’. Learn how to develop the influence that allows you to deliver impactful results in your organisation.

Set your next career goal

Manage your career the same way you do the products that you lead. Be clear about the next step you want to take in your career.

Take the APP Assessment

Our Assessment is designed to tell you where you are in your product proficiency today. Your results will benchmark you against product management competency levels and will give you insight into how developed your technical capabitilies and your adaptive abilities to influence really are.

Use the Product Hub to find where to go to fill your gaps​

Get access to a library of vetted content and tools, curated from industry thought-leaders around the globe, organised by the technical and adaptive skills in the product management domain.

Give back by
mentoring others

Give back through our 2-Way Mentorship Program. Help develop, guide and foster the next generation of Product Leaders while flexing your coaching and leadership skills.

Belong. Contribute. Get a Voice.

Being an Association member means more than just direct features and benefits. It also means having a voice and contributing to the profession of Product Management.

Being a member says you are serious about your career. You should constantly be learning. You should have the support of others, helping to ensure your career fulfils you. And you should have an opportunity to give back to the product community.

Benefit by belonging to the industry body for product management.

Ready to join the Association of Product Professionals?

Choose your membership tier

Professional

Premium

Representation and Voice

Membership in the Association

Belong to the industry body for Product Management.
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Representation and voice

Represent your profession and have a voice advancing the profession. Be represented by an advocate for you.
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A chance to participate in the movement

An opportunity to participate in the movement to align and industry and grow a meaningful Association.

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Opportunity to participate in Councils

Advocate, pioneer, and shape the direction on topics that matter to you by participating in Association Councils.
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Opportunity to give-back by Mentoring

Access to the APP  2-way Mentorship Program
to either be mentored or to give back by mentoring others.

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Immediate Value

APP Assessment

Take the APP Assessment to gain insight on where you stand and what to work on next.

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Mentorship Program

Access to the APP  2-way Mentorship Program
to either be mentored or to give back by mentoring others.

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2 x FREE Product Coaching sessions

Exclusive 1:1 Product Coaching sessions with a top tier Product Coach.

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2x FREE Product Management books

Exclusive sign up bonus of top Product Management books.

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Ongoing Value

Curated Content

Unlimited access to a library of vetted content, curated from thought-leaders around the globe, organised by the technical and adaptive skills in the product management domain.

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Product Coaches

Exclusive access to a directory of top-tiered Product Coaches.

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Member-Only Events

Exclusive member-only events.

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Discounted Conferences

Discounts to Product Conferences from participating members of APP.

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Discounted Training

Discounts to training courses from participating members of APP.

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$395 USD
/year
$795 USD
/year

APP Membership Benefits

REPRESENATION & VOICE

CAREER DEVELOPMENT

Membership in the
Association

Belong to the industry body for Product Management.

Opportunity to Participate
in Association Councils

Advocate, pioneer and shape the direction on causes that matter to you by participating in Association Councils.

Benchmark Your
Product Proficiency

Take the APP Assessment to gain insight on where you stand and what to work on next

2-Way Mentorship
Program

Apply to our 2-Way Mentorship Program to either find a mentor or to give back by mentoring others.

CAREER MANAGEMENT

Curated, Organised
Content You Can Trust

Vetted content from around the globe, organised by the technical and adaptive skills in the Product Management domain.

Top-Tier Product
Coaches

Exclusive access to our directory of industry-leading Product Coaches.